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CRM & Data Specialist (M/F)

Location: Parque das Nações, Lisboa

open since: 06/08/2026

Department:

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If you are passionate about CRM, data, automation and technology, and enjoy solving complex challenges through connected systems and smarter customer journeys, we would love to hear from you.

This is not a traditional marketing role. This is an opportunity to shape the customer experience and work closely with customer and brand data across the Martinhal Luxury Lifestyle Group. Working across our award-winning Martinhal Resorts and growing PBSA hospitality concept, you will help create smarter customer journeys and drive data-led decisions.

 

Location: Lisbon Head Office (Hybrid)

 

Your Role:

  • Design and optimise customer journeys across multiple brands.
  • Develop CRM automation, segmentation and personalised communications.
  • Manage data quality, reporting and CRM performance.
  • Connect CRM with PMS, booking systems, websites and digital guest technologies.
  • Turn customer data into insights that improve engagement, conversion and commercial results.
  • Work closely with Marketing, Sales, Operations and technology partners.

 

We Are Looking For Someone Who:

  • Has a strong interest in CRM, data, integrations and automation.
  • Thinks in workflows, systems and processes.
  • Enjoys transforming data into dashboards, KPIs and actionable insights.
  • Is curious, analytical and focused on continuous improvement.
  • Has 3+ years of experience with CRM platforms, PMS systems, customer data ecosystems or marketing automation.
  • Is comfortable working with technology partners and connected digital platforms.
  • Speaks fluent English. Portuguese is a strong advantage.

 

Why Martinhal?

Martinhal Luxury Lifestyle Group is one of Portugal’s leading luxury hospitality brands, with an exciting growth journey ahead. This is a unique opportunity to help evolve an established CRM ecosystem while building another from the ground up, working alongside a highly engaged team that values innovation, collaboration and ownership.

If you’re ready to turn data into exceptional guest experiences, we would love to hear from you.

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All applications will be treated with strict confidentiality in accordance with applicable data protection legislation. Only candidates whose profile closely matches the requirements of the position will be contacted. All other applications will be retained in our database for consideration in future recruitment and selection processes.

Relevant Functions:

What we offer:

Desired Profile:

Do not miss this opportunity!

All applications will be treated confidentially under the Data Protection Act. Only applications that meet the desired profile will be considered, the others will be kept in the database for future recruitment and selection processes.